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Precis: " A Taxonomy of Transmedia Storytelling" (2014) by Colin Harvey

In Colin Harvey’s chapter on “A Taxonomy of Transmedia Storytelling” from his 2014 book Storyworld Across Media, he argues that transmedia storytelling is more fruitfully understood as a broad category to describe instances of convergent storytelling but also varieties of pre-digital, licensed tie-in production that anticipate convergence, as well as contemporary cross-media production that incorporates elements of the analogue and the digital (278). Specifically, he argues that varieties of cross-media storytelling are linked by their reliance on memory not only in terms of what a creator asks the audience to remember, but also in terms of what a creator requires the audience to forget (278-279). Furthermore, he contends that “legally proscribed memory is a way of differentiating kinds of transmedia storytelling in the form of a taxonomy, drawing on theoretical positions from the diverse field of memory studies as appropriate (279). He explores his arguments by outlining the categories of transmedia writing according to the study of Christy Dena (2011), and by putting forward his own taxonomy of transmedia storytelling, categorizing it using legal relationships as the basis. Harvey explains this that “[c]onceiving of transmedia storytelling in terms of legally proscribed memory affords a way of understanding how legal directives affect the stories that are told and the ways in which they are understood by those purchasing and engaging with such material” (292).

(October 17, 2019)

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